Why switch

What CaptiFi gives you that MyPlace doesn't

Plans are gated by new emails per month (100 / 200 / 300), so growing your list pushes you into paid bundles or a higher tier

Review tooling routes unhappy guests to a private feedback form, which conflicts with Google's review-gating policy

Per-location pricing adds up across a multi-site estate

No advertised hardware-included option

Narrower integration set than a dedicated WiFi-marketing platform

Is MyPlace a bad product?

No. MyPlace is a serious platform with real strengths. Here's where it genuinely shines: Single-venue operators who want a low entry price, stay comfortably inside the monthly new-email caps, and are happy with bundled review tooling. If that sounds like you, MyPlace may be the right fit. CaptiFi is built for venues who want simpler pricing, hardware included (refundable hold), and every integration included on every plan.

Side by side

The five-minute comparison

Feature
Starter device included (refundable hold)	Yes	No
No cap on emails you keep	Yes	No
Caps logins, not contacts collected	Yes	No
Google-policy-compliant review automation	Yes	No
Self-serve sign-up	Yes	Yes
30-day free trial	Yes	trial varies
Public pricing in GBP for UK	Yes	No
Multi-venue dashboard	Yes	Yes
Built-in email marketing automation	Yes	Yes
Automated Google review requests	Yes	private-feedback gated
Toast POS / spend-based segmentation	Yes	No
Leat / loyalty integration	Yes	No
Twilio SMS welcome messages	Yes	limited
Monthly billing (no annual lock-in)	Yes	Yes

Read the full CaptiFi vs MyPlace comparison

Proof

A real venue on CaptiFi

Case Study

PytchAir

hospitality

How Johnny Palmer turned guest WiFi on his Boeing 727 Airbnb into a direct marketing channel: 400+ guest emails captured monthly and a 35% return booking rate.

400+

Emails Per Month

35%

Return Booking Rate

Read the case study

Ready to switch?

30-day free trial. Hardware included (refundable hold). No setup fee. Cancel any time.

Start Free Trial Book a Demo

Want the numbers? See full CaptiFi pricing.

The migration

What switching from MyPlace looks like

MyPlace is a tidy per-location app, and most operators who move to CaptiFi do so for one of two reasons: they have hit MyPlace's monthly email cap, or they want review automation that follows Google's rules. You start a 30-day CaptiFi trial, we ship a starter device (refundable hold), and you point your access points at the CaptiFi splash page. Your existing guest list imports, and your email automations run from day one.

The two practical changes are worth spelling out. First, MyPlace gates its plans by how many new emails you collect each month, at 100, 200 and 300 across its tiers, so a successful capture month pushes you into a paid bundle or a higher plan. CaptiFi caps logins, not the emails you keep, so a busy month grows your list rather than your bill. Second, MyPlace's review tooling routes unhappy guests toward a private feedback form, which conflicts with Google's review-gating policy. CaptiFi's review automation invites every guest to leave a public review and follows Google's policy.

Cost

MyPlace pricing vs CaptiFi

MyPlace prices its plans at USD49, USD79 and USD159 per location per month, each gated by the number of new emails you collect that month: 100, 200 and 300 respectively, with paid bundles beyond those caps. The more guests you capture, the more you pay. CaptiFi takes the opposite approach: it caps logins rather than the emails you keep, publishes prices in GBP, USD and EUR, includes a starter device (refundable hold), and bundles every integration at the same tier. Extra sites are a flat GBP25 each. See the CaptiFi pricing page for the current figures.

An honest note

Who should not switch from MyPlace

MyPlace is a sensible, low-cost option for a single venue that comfortably stays inside its monthly email caps and is happy with its bundled review tooling. If you collect a modest number of new emails each month and the entry price suits you, there is no urgent reason to move. CaptiFi earns the switch when your list is growing and you do not want a cap on the contacts you keep, when you want review automation that follows Google's policy rather than routing unhappy guests to a private form, or when you want a starter device included (refundable hold) and transparent multi-site pricing.

Common questions

MyPlace alternative FAQs

Does CaptiFi cap how many emails I can collect?

No. MyPlace gates its plans by new emails per month, at 100, 200 and 300 across its tiers. CaptiFi caps logins, not the emails you keep, so growing your list does not push you into a higher plan.

Is CaptiFi review automation compliant with Google?

Yes. MyPlace's review tooling routes unhappy guests to a private feedback form, which conflicts with Google's review-gating policy. CaptiFi invites every guest to leave a public review and follows Google's policy.

Does CaptiFi cost more than MyPlace?

MyPlace starts low but charges more as you collect more emails. CaptiFi includes a starter device (refundable hold) and every integration at one price, caps logins rather than contacts, and adds extra sites at a flat GBP25 each.

Looking for a MyPlace alternative?