Honest comparison

CaptiFi vs Zenreach

A balanced 2026 comparison - feature matrix, pricing, ideal-customer profiles, and an honest verdict on which platform fits your business.

Quick verdict: CaptiFi or Zenreach?

Zenreach has effectively moved on: the domain redirects to Adentro and the product now sells US ad attribution. If you are a UK venue still running a legacy Zenreach setup, CaptiFi is a straightforward migration path with GDPR-native data handling, review and email automation, a starter device included (refundable hold), and a self-serve 30-day trial.

About Zenreach

What is Zenreach?

Zenreach was an early US WiFi-marketing platform. Its zenreach.com domain now redirects to adentro.com, and the product has repositioned around US ad attribution, leading with a "Guaranteed Return on your Ad Spend" message. It is sold through demos rather than a self-serve trial and is effectively absent from UK small-business WiFi marketing today. For UK venues that adopted Zenreach years ago, the practical question is where to migrate, not whether to buy it new.

Side by side

Feature comparison

Feature
CaptiFi
Zenreach
Starter device included (refundable hold) Yes No
Self-serve sign-up (no demo required) Yes No
30-day free trial Yes No
Public, transparent pricing Yes No
UK / EU GDPR-native data handling Yes US-focused
Active UK SMB WiFi marketing focus Yes No
Multi-venue dashboard Yes Yes
Built-in email marketing automation Yes Yes
Automated Google review requests Yes No
Toast POS / spend-based segmentation Yes No
Leat / loyalty integration Yes No
Twilio SMS welcome messages Yes Yes
Monthly billing (no annual lock-in) Yes No

Last reviewed 2026-06-13. Pricing and features change - check Zenreach's site for the most current information.

Zenreach strengths

  • Early mover in WiFi marketing with a long operating history in the US
  • Walk-through attribution model that links WiFi visits to ad spend, now under the Adentro brand
  • Established US enterprise and multi-location relationships

Where CaptiFi differs

  • zenreach.com now redirects to adentro.com: the original brand is effectively retired
  • Repositioned to US ad-attribution ("Guaranteed Return on your Ad Spend") rather than SMB WiFi marketing
  • Demo-only, with no advertised self-serve trial
  • Effectively absent from UK small-business WiFi marketing today
  • No advertised hardware-included option
  • GDPR-native UK data handling is not the product focus
Who should pick what

Honest recommendations

Pick Zenreach if

US multi-location advertisers who want to measure foot-traffic return on ad spend through the Adentro attribution model and are buying that capability specifically.

Pick CaptiFi if

UK and EU venues, including operators migrating off a legacy Zenreach or Yelp WiFi setup, who want GDPR-native guest WiFi, review and email automation, a starter device included (refundable hold), and transparent self-serve pricing.

Pricing

Pricing side by side

CaptiFi

£39/month billed annually

or £49/month month-to-month

  • Hardware included (refundable hold)
  • Every integration included on every plan
  • 30-day free trial. £0 today.

Zenreach

Demo-only, no public self-serve trial. Positioned around US ad attribution rather than transparent SMB WiFi pricing. CaptiFi publishes GBP/USD/EUR pricing, ships a starter device (refundable hold), and offers a self-serve 30-day trial, which makes it a clean migration path for orphaned Zenreach or Yelp WiFi users.

Last reviewed 2026-06-13. Check Zenreach's site for current pricing.

Proof

A real venue on CaptiFi

The switch

How switching from Zenreach works

1

Start your free trial

Sign up in minutes. 30-day free trial. £0 today. Hardware included (refundable hold), and nothing is billed during the trial.

2

Connect your WiFi

Point your existing access points at CaptiFi (UniFi, TP-Link Omada, Cisco Meraki, Aruba, MikroTik, Ruckus and more) or plug in the starter device we ship.

3

Switch off Zenreach

Rebuild your splash page, turn on email and review automation, and cancel your Zenreach subscription once you're confident.

Common questions

CaptiFi vs Zenreach FAQs

Is CaptiFi cheaper than Zenreach?

Demo-only, no public self-serve trial. Positioned around US ad attribution rather than transparent SMB WiFi pricing. CaptiFi publishes GBP/USD/EUR pricing, ships a starter device (refundable hold), and offers a self-serve 30-day trial, which makes it a clean migration path for orphaned Zenreach or Yelp WiFi users.

When should I pick Zenreach over CaptiFi?

US multi-location advertisers who want to measure foot-traffic return on ad spend through the Adentro attribution model and are buying that capability specifically.

When is CaptiFi the better choice?

UK and EU venues, including operators migrating off a legacy Zenreach or Yelp WiFi setup, who want GDPR-native guest WiFi, review and email automation, a starter device included (refundable hold), and transparent self-serve pricing.