Let guests join your WiFi with one Facebook click and build retargeting audiences from real visitors. Coming soon to CaptiFi. Start your free trial.
The Facebook integration is coming soon to CaptiFi. It is on our roadmap, not yet live, so you cannot connect it today. When it lands, it will let WiFi guests skip the sign-in form entirely and join your network with a single Facebook click. Instead of typing an email by hand, a guest taps one button, approves the permissions, and they are online, while their verified profile details flow into your CaptiFi guest list.
Venues will connect it for two reasons. First, social login lowers the friction of the splash page, so more guests complete sign-on and you capture more real, consented contacts from the same footfall. Second, the data you gather will be richer than a typed email: a verified Facebook email plus the profile name, with an optional Facebook check-in prompt that shares your venue to the guest's own feed once they give permission.
It will also close the loop on advertising. Opted-in WiFi visitors will be pushable to Facebook Ads Manager as audiences, so you can retarget people who have genuinely walked through your door and build lookalikes from real visitors rather than cold lists. While this is being built, you can start a free CaptiFi trial and use what is already live today, including the email capture and the Facebook Pixel route via Zapier.
Guests will be able to join your WiFi with a single Facebook tap instead of filling in a form, which lowers friction on the splash page and should lift the share of visitors who complete sign-on.
Because the email comes from the guest's Facebook account rather than being typed by hand, you will capture a verified address and profile name, reducing fake or mistyped contacts in your guest list.
With the guest's permission, a check-in prompt will let them share your venue to their own Facebook feed, putting your name in front of their friends for free social exposure.
Opted-in WiFi audiences will be able to flow to Facebook Ads Manager, so you can retarget people who have actually visited and build lookalikes from genuine footfall, not bought-in lists.
The Facebook integration is on the CaptiFi roadmap and is not available to switch on today. The setup below is how the rollout is designed to work once it ships.
You will turn on the Facebook sign-in button for the venues you choose, so guests see a one-click option alongside the standard form on your branded captive portal.
You will connect your Facebook account and approve the permissions CaptiFi needs to receive the verified email and profile name when a guest signs in.
You will decide whether to show the optional check-in prompt and whether to push opted-in WiFi audiences through to Facebook Ads Manager for retargeting.
Once enabled, guests joining your WiFi via Facebook will flow into your CaptiFi guest list with their verified email, name, venue and consent state attached.
A busy pub turns on Facebook login so groups can get online with one tap on a Friday night, capturing verified emails from far more guests than a typed form would, ready for event invites.
A cafe enables the optional check-in prompt, so regulars who join the WiFi can share the venue to their own feed, putting the cafe in front of their friends for free local reach.
A restaurant pushes its opted-in WiFi visitors to Facebook Ads Manager to retarget recent diners with a midweek offer and build a lookalike audience from real guests rather than a cold list.
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